OUR VISION

UrbanGYM is Dedicated to the people, to prepare them inside the gym to for the challenges they face outside.

OUR MISSION

Our objective is to one of Australia’s leading boxing “first” gyms who’s main focus is not about fighting in the stereotypical sense but about fighting the challenges we face in life. Our strong sense of service to others and to humanity welcomes everyone into our community.

WHY WE DO WHAT WE DO

We’re on a mission to share our passion for boxing and it’s training regime with the masses.

Boxing gyms are usually associated with big egos and testosterone overload which may scare people away.

After being introduced to the sport, Urban gym’s founder John Yousif brought to light a true love for boxing and it’s training regime. Having never been a fighter and always a peacemaker, he soon realised that boxing wasn’t just a great way to stay fit physically but it was also a great tool to get strong mentally to help him win the biggest fight of all – LIFE.

We now stand by his view that life is a fight, and we’re constantly fighting to have our piece and to leave a legacy.

The bigger the dream and the bigger the legacy the harder we must fight and it is through boxing that we learn how to fight for the things we really want.

 

OUR BRAND PILLARS

Humanity

Humanity

To recognise people individually and to help them change in ways that are right by them.

Confidence

Confidence

Fuel to power their dreams and to live their best lives expressing a higher version of existence. .

Work

Work

To recognise that hard work is a necessity for success and that we must learn to enjoy it by working hard and playing hard. To keep things fun but and sustainable so we can form result yielding habits.

Service

Service

To contribute and to give back. To practice love and gratitude by gaining a different perspective on the challenges we face in our lives.